Case study · Aviation

EVA Air

Social media marketing for one of Asia’s leading international airlines, supporting EVA Air’s UK presence across content, campaigns, partnerships and day-to-day channel management.

EVA Air Boeing 777 aircraft
Client
EVA Air
Sector
Aviation & Travel
Market
United Kingdom
Services
Social media management, content, campaigns, partnerships and reporting

The brief

UK social media support with travel sector experience

EVA Air needed experienced social media support that understood aviation, travel marketing and the UK audience.

The work extends beyond publishing posts. Deep Space Marketing supports the airline around commercial campaigns, destination content, partnerships, influencer activity and the day-to-day management of its UK social channels.

That requires an understanding of route networks, seasonality, tourism partnerships and the way airline campaigns move between global, regional and local markets.

What we do

Ongoing social media management

Deep Space Marketing supports EVA Air across Instagram, Facebook and Threads, combining planned content with campaign activity and responsive day-to-day management.

01 Content planning and publishing
02 Campaign management
03 Influencer and collaboration posts
04 Community monitoring
05 Partnership activity
06 Performance reporting
07 Campaign tracking
08 Tourism and destination campaigns

Campaigns rarely involve one organisation

Airline social media frequently brings together tourism boards, sports partners, creators, publications and other commercial partners. Deep Space Marketing manages the UK social activity around these collaborations, making sure campaigns are handled correctly across EVA Air’s channels and presented consistently to the audience.

Campaign work

From football partnerships to tourism campaigns

Recent activity has included EVA Air’s partnership with West Ham United, influencer campaigns involving Taiwan Tourism, Thailand tourism activity and collaborative content with travel and lifestyle publications.

The work can include monitoring campaign posts, sharing relevant partner content, managing collaboration requests and coordinating social activity around wider marketing campaigns.

Results

Consistent growth and accountable reporting

EVA Air’s UK social channels continue to grow while supporting an active schedule of destination, partnership and commercial campaigns.

Performance is reviewed regularly, with reporting used to identify which content, formats and campaigns are generating the strongest response and where future activity should be focused.

Sector experience

Why travel marketing experience matters

Airlines have very different social media requirements from most businesses. Routes, destinations, fare promotions, seasonality, aviation terminology and tourism partnerships all shape the content.

Deep Space Marketing’s experience across aviation, hotels and the wider travel sector means that this context is already understood. That allows the work to focus on the campaign itself rather than spending time learning how the industry operates.

Work with us

Need experienced social media support for a travel brand?

Deep Space Marketing works with established travel, aviation and hospitality brands that need experienced social media management without building a large in-house team.

Let’s Talk →